Advertisers report Demand Gen campaigns stuck in review for up to a week, with Google confirming a known issue while Search and Performance Max campaigns remain unaffected.
Google Demand Gen campaigns are stuck in review for up to a week across multiple accounts, with Google confirming the issue while Search and Performance Max reviews proceed normally.
Advertisers flagged Demand Gen image ads sitting in review for five to seven days with no policy violations, and Google acknowledged a known issue its teams are working to resolve.
Week-long review delays kill campaign agility and waste budget pacing, particularly for time-sensitive promotions and seasonal windows.
Australian advertisers running Demand Gen campaigns for winter promotions, EOFY activity or event-driven campaigns face a shrinking launch window while reviews are backlogged.
PPC managers and agencies running Google Demand Gen campaigns, especially those with time-sensitive creative rotations.
Campaigns launched this week may not clear review in time for planned activation dates, throwing off budget pacing and performance optimisation cycles.
Submit Demand Gen creative at least 10 days before your target launch date until Google resolves this issue.
Have Search and Performance Max campaigns ready as fallback channels if Demand Gen reviews stall.