THE VISION

Marketing that runs on gut feel

Most marketing teams are flying blind. Disconnected tools, manual reporting, decisions made on instinct instead of data. We are building the system that replaces all of that.

THE DISCONNECT

Sound familiar?

Where did that lead come from?The spreadsheet is outdated.Who changed the budget?GA4 says one thing, Meta says another.We need a report by Friday.Nobody owns this metric.The campaign launched without tracking.Which dashboard has the real numbers?Where did that lead come from?The spreadsheet is outdated.Who changed the budget?GA4 says one thing, Meta says another.We need a report by Friday.Nobody owns this metric.The campaign launched without tracking.Which dashboard has the real numbers?
Is this converting? Nobody knows.We lost the attribution trail.Three tools, three different conversion counts.The agency sent last month's data.Why did CPA spike?Check the other spreadsheet.Ask marketing.That report takes two days to build.Is this converting? Nobody knows.We lost the attribution trail.Three tools, three different conversion counts.The agency sent last month's data.Why did CPA spike?Check the other spreadsheet.Ask marketing.That report takes two days to build.
The tag fired on the wrong page.Organic is down but we do not know why.Who approved that spend?The funnel is broken somewhere.We are measuring the wrong things.That metric is vanity.Revenue is up but leads are down.Nobody reads the report.The tag fired on the wrong page.Organic is down but we do not know why.Who approved that spend?The funnel is broken somewhere.We are measuring the wrong things.That metric is vanity.Revenue is up but leads are down.Nobody reads the report.

Every business. Every team. The same story.

THE STACK

The average team uses
10 or more platforms.

Every tool has its own dashboard, its own metrics, its own version of the truth. Nothing connects. Nothing compounds.

THE GAP

What changes.

Data scattered across platforms
One view of everything

GA4, Search Console, Ads, CRM, email, social. All in one place.

Decisions based on instinct
Decisions based on evidence

Scored across six dimensions. Benchmarked against your industry.

Manual reporting every month
Always-on intelligence

Your dashboard updates itself. Anomalies flagged automatically.

No idea what competitors are doing
Competitive landscape mapped

14-source enrichment scan on every competitor you add.

Launch and hope it works
Measure what actually moved

Closed-loop measurement. Did the score move or not.

THE SYSTEM

One loop. Every signal. Always closing.

Measure, score, plan, execute, learn. The loop runs continuously. Every action is tracked. Every outcome feeds the next decision.

SeePlanActMeasureLearn

Click a node or wait for the cycle to begin.

THE PRODUCT

Not a dashboard. A command centre.

Six dimensions. One score. A full marketing plan with prioritised actions, bound metrics and outcome tracking. Connected to every platform you use. Hub is what marketing operations looks like when a machine handles the logistics and a strategist handles the thinking.

NEW-REBELLIONHub
Connected
F
Signal
See
Analytics
Site Health
Rivals
Reports
Act
Marketing Plan
Amplify
Content
Learn
Debrief
Benchmarks
Nous
Good morning
Your marketing score improved this month.
+3 this month
Marketing Score
61+5.4%
Sessions (30d)
14.2K+12%
Conversion rate
3.2%+0.3pp
Actions completed
3/4
Dimensions
Digital
72
Acquisition
58
Conversion
65
Retention
44
Brand
71
Data
56
Connected sources
GA4
Search Console
Google Ads
Meta Ads
Klaviyo
TikTok
GTM
30-day score trend+5.4%
This month's action
Fix mobile conversion drop-off
Checkout page loses 34% of mobile users at delivery step. Simplify form fields.
In progress
CE +3
Last action outcome
Worked
+12% mobile CVR
2.4K
Sessions today
A$4.2K
Ad spend (MTD)

WHAT WE ARE BUILDING

Self-automated marketing infrastructure.

A system that connects every marketing platform a business uses, scores performance across six dimensions, builds a prioritised plan, deploys it and measures the outcome. Then does it again. Every month. Without waiting for a human to pull a report.

CONNECTED TODAY

GA4Search ConsoleGoogle AdsMeta AdsTikTok AdsMicrosoft AdsKlaviyoGTMCrUXPageSpeedGoogle PlacesASX DataABR

215+

Discrete data inputs per score

37

Sub-criteria across six dimensions

150+

Signals measured per business

WHERE THIS GOES

NowHuman-led, machine-assisted

Coordinator with superpowers

Hub gives one person the visibility and tools to run marketing like a team of five. Scoring, planning, measurement. All connected.

The system handles

Scoring and benchmarking
Data collection across platforms
Automated reporting
Marketing plan assembly
NextMachine-led, human-approved

The function without the team

A business that has never had a marketing coordinator gets the same capability. The system handles the logistics. The human handles the decisions.

The system handles

Tag deployment and tracking
Content scheduling
Budget allocation
Campaign setup and QA
ThenAutonomous, human-supervised

Self-driving marketing ops

Scoring triggers the plan. The plan triggers execution. Execution triggers measurement. The loop runs. Humans approve. The system compounds.

The system handles

Campaign execution
A/B testing and optimisation
Spend reallocation
Outcome attribution

Interested?

Hub is live and scoring businesses today. If this is the kind of system your marketing needs, leave us a message.