NR Studio

Your whole marketing function, in one room.

NR Studio designs, builds and runs custom marketing control rooms: one gated home for every data source, decision and report your marketing team touches.

Everything in one room. Nothing in the dark.
NR Studio · demo dataPreview
OverviewPaidSEOPlanReport
CobberBank · blended ROAS
0.0x↑ up from 2.8x
Blended ROAS · last 14 months
Blended CPA
A$0.0
Paid / mo
A$1.8M
Conversions
+37%
The room
Don't take our word for it. Ask it.

One room. Ask it, it answers from the data.

The control room below runs on two real demo businesses. CobberBank, a neobank turning the same spend into far more output, and Bonza Goods, a retailer quietly wasting money in the wrong channel. Switch between them and watch the room read the sources and answer.

Ask CobberBank’s room
 
Preview
SourcesGoogle AdsMetaTikTokGA4
Yes. 4.0x now, up from 2.8x.

Your spend barely moved, about A$1.8M a month all year. What changed is efficiency. Blended ROAS climbed from 2.8x to 4.0x and CPA fell from A$22 to A$15.5. Same money, a third more output.

The surface it pulled
Blended ROAS · 14 months
Reading GA4 · daily grain
Try one
This is a preview drawn from CobberBank’s seeded data. The live room answers anything across your connected sources. Register for the demo →
Built to remember
Why month 24 looks nothing like month 1.

The room never forgets.

Every connected source, every read, every action, every outcome lives in the room. Operators change, agencies change, quarters roll over. The record stays, and the next decision starts from what the last one taught.

CobberBank · outcome ledgerFrom the demo log
May 02
Brand keyword defence
Exact-match brand campaign launched, three competitor bidders blocked.
2.1K to 5.1K branded clicks
Worked
+A$11K
Apr 18
Klaviyo win-back
4,200 dormant subscribers re-engaged with a three-email flow.
1.8% to 6.2% re-engagement
Worked
+A$18K
Mar 21
Homepage hero rewrite
New headline and CTA underperformed the control.
4.1% to 3.2% CVR
Backfired
-A$6K

The backfire becomes a constraint. The win becomes a template. The next plan starts sharper because nothing is forgotten.

Inside a control room
One place for the whole function.

Every surface your marketing runs on, under one roof.

The Ask you just used is one way in. Underneath it sits the whole function, from market intelligence to paid media to the plan and the reporting that measures it. Here is the shape of one.

The context layer
The part generic dashboards cannot do.

Built in your language.

Your metric definitions, your naming, your internal logic, captured in the room and used everywhere, including by the AI. Ask a question in the words your team actually uses and the answer comes back in kind.

Your BI team built a dashboard once. Nobody trusts it, nobody updates it and it cannot explain itself. This room can.

Who runs it

Senior operators, with AI doing the heavy lifting.

A room is not software you are left alone with. We design it, build it and run it with you. No juniors, no account managers, and every AI move sits behind operator approval.

The engagement matures the way any capability does. Crawl, walk, run. Not a product mix, one room getting stronger.

See the full engagement roadmap →
Crawl
Anchor
Weeks 1 to 4
Your room gets built. Every platform connected, your marketing diagnosed, the 90-day plan written.
Walk
Deliver
Months 2 to 6
Senior operators run the work through the room in monthly sprints. Every action measured.
Run
Elevate
Month 6 onward
The function compounds. Monthly scoring, cuts, quarterly recalibration, senior eyes on the calls that matter.
Hosted in Sydney
Your numbers stay in Australia, in a warehouse you own.
Read-only by default
Connections pull, they do not write. Anything that can write sits behind approval with a dry-run default.
Encrypted
At rest and in transit, with access control per person.
Audited
Every change logged. The record stays with the business.
The demo
Two seeded businesses. Two stories the room tells.
CobberBank · Neobank

Same money, more output.

CobberBank puts A$1.8M a month into paid and holds it there. Over fourteen months the room lifts blended ROAS from 2.8x to 4.0x and walks CPA from A$22 down to A$15.5. When efficiency dips in October the room catches it inside the month, not at quarter end, and by December it has recovered. Conversions finish up 37% on money that never moved.

ROAS 2.8x to 4.0xCPA down about 30%Spend flat all year
Ask the room about it →
Bonza Goods · Retail

The leak a blended number hides.

Bonza Goods looks healthy at a blended 2.9x. Read channel by channel, the room finds A$3.3M flowing into TikTok at 2.19x while Google clears 3.38x. That is the classic wrong-channel leak, invisible in the average. The room also knows November behaves differently, spend near doubles and ROAS dips while sessions spike, so nobody panics at exactly the wrong moment.

TikTok 2.19x vs Google 3.38xA$3.3M in the softer channelNovember read correctly
Ask the room about it →
Both businesses are seeded, so nothing here is a client win. They exist so you can walk into a working room and check the story against the data yourself.Register for demo access →
How it ships
Weeks, not quarters.

A proven chassis, tailored to you.

You are not paying for a build from scratch. The engine is proven, so the work is fitting it to your data, your markets and how your team already runs.

01

Scope and data audit

We map the sources, markets and reporting your team actually needs, and check what your data can already support. Scoped from your data, not from a boilerplate template.

02

First live control room in weeks

The chassis is proven, so the first working room lands in weeks, not quarters. Real data, your branding, the surfaces that matter to you switched on first.

03

Weekly capability drops

The room grows on retainer. New surfaces, connectors and automations ship weekly, so it keeps pace with how your marketing changes rather than freezing on day one.

On the roadmap

A self-serve product is on the roadmap. For now, every control room is designed and built with you.

The public demo opens first. Register and you walk in early →

See a control room running.

Get in touch and we will walk you through a room running end to end, then scope the one that fits your team.