NR Hub

Marketing is the only function still run on spreadsheets and screenshots. Hub ends that.

Sales has Salesforce. Finance has Xero. Marketing has NR Hub.

new-rebellion.com/hubLive
DashboardAnalyticsPlanRivals
0
Marketing Score
Top 32% of your industry
↑ +4 this month
Score · last 13 months
Sessions
0
Conv.
0.0K
CPA
$0

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ASK
One brain. Every question.

It connects the dots that are hard to see.

Hub reads every connected platform before it answers. Every reply cites the data it drew from. The questions you'd usually need three meetings to answer get an answer in thirty seconds.

What you can ask
Ask Hub
Pick a category above…
Diagnose · Our blended CPA is up 23% MoM but conversions are up 8%.…
Google Ads · GA4 · Klaviyo · BigQuery
Live
Our blended CPA is up 23% MoM but conversions are up 8%. Worth it?
NR
Worth it on one segment. Bleeding on the other.
Returning mobile users in Sydney convert at $87 LTV vs $42 average. Cold broad-keyword traffic is 80% of spend increase but only 12% of new conversions. Cut the broad group first.
Google AdsGA4KlaviyoBigQuery
CONNECTED
One source of truth.

Every signal in. One picture out.

Every tool you use feeds Hub. Hub cross-references them to show the picture none of them can show alone.

Sources in · 9
HUB
WORKING MEMORY
Live activity
0000 ops
0001Reading GA4 · 284,820 sessions
0001ƒCross-referencing 9 sources
0001Reading Klaviyo · 12 campaigns
0001ƒJoining GA4 sessions → Klaviyo cohorts
0001Reading Search Console · 4,820 queries
0001ƒComputing assist-weighted attribution
0001Reading Meta Ads · 184 conversions
0001ƒRecomputing Marketing Score
0001Reading TikTok Ads · 62 conversions
0001ƒTagging outcome · WORKED · Brand defence
0001Reading GTM · 47 tags
0001ƒDiffing CWV · LCP 2.1s → 1.8s
0001Reading PageSpeed · LCP 2.1s
0001ƒUpdating Next Move recommendation
Syncing
Intelligence out · 7
Marketing Score
0
+0 mo
Top 32% of your industry
Score history · 6 months
58 → 67
+1.5 / mo trend
Next move
Defend branded search
+$11K rev / mo expected
Last outcome
Klaviyo win-back → Worked
+18% list health, +$8K LTV
Risk flag
Display spend drift
CPA up 38% vs 14d baseline. Review needed.
Pace · Q3 plan
8
/ 11 actions on track
Peer position · AU Fintech
#6 of 18 peers
Lead on Brand · trail on Acquisition
Connected today11 sources · live demo account
Coming soon6 on the roadmap
SH
Shopify
orders, AOV, LTV
ST
Stripe
MRR, churn, refunds
BQ
BigQuery
raw warehouse data
MC
Mailchimp
campaigns, list health
AC
ActiveCampaign
automations, contacts
SF
Salesforce
pipeline, deals, accounts
THE MOAT
Why month 24 looks nothing like month 1.

Built to remember.

Every connected source, every score, every action, every outcome. All of it lives in Hub. Your team can change. The consultant on the account can change. The intelligence stays with the engagement. The next decision starts with everything the system already knows about your business.

Up to 0+ data points captured every month. Every one timestamped and held against your business.
Tracked
Scores
Six dimensions, every month, since day one. The score history is the audit trail.
0 months · 6 dimensions
Logged
Actions
Every recommended action, every change deployed, every operator note. Time-stamped.
MAYBrand keyword defence
APRKlaviyo win-back v2
APRCut broad keywords
MARHomepage hero rewrite
MARYouTube top-of-funnel
FEBGTM audit + cleanup
Every action time-stamped
Measured
Outcomes
Worked, didn't, or backfired. Adjusted for baseline. Feeding the next cycle.
0 outcomes measured
SCORE
Against your industry, not someone else's average.

Six dimensions. Weighted to your market.

We've measured your industry. We know what good looks like in your market, not in a textbook.

01 Digital
Is your digital presence built to perform?
CMS modernity, mobile experience, page speed, schema, structured data.
Low 38Avg 58Top 78
CMSMobilePage speedSchemaPixel coverage
02 Acquisition
Can people find you?
Organic visibility, paid efficiency, content velocity, social presence, review momentum.
Low 30Avg 52Top 72
Organic trendPaid efficiencyChannel mixContent velocityReview velocity
03 Conversion
Do they do what you need them to?
Conversion rates, user experience friction, social proof, calls to action, mobile gap.
Low 38Avg 55Top 74
CVRPage speedMobile gapCTA clarityForm friction
04 Retention
Do they come back?
Return visitors, email engagement, loyalty mechanics, community, post-purchase experience.
Low 22Avg 42Top 64
Return visitorsEmailLoyaltyPost-purchaseCommunity
05 Brand
Do they know who you are?
Value proposition, visual identity, messaging consistency, branded search, differentiation.
Low 42Avg 60Top 80
Value propIdentityMessagingBranded searchDifferentiation
06 Data
Are you measuring what matters?
Analytics quality, conversion tracking, consent compliance, attribution, testing maturity.
Low 20Avg 40Top 62
GA4 qualityConsentAttributionA/B testingAutomation
How we score →
INSIDE HUB
What you actually get.

Everything Hub covers.

One connected system that runs your whole marketing function. Every capability reads your live data and feeds the same loop.

Your co-pilot
Signal
Ask anything about your marketing. Plain-English answers with the working shown, and it holds your context so each one builds on the last.
Journal
The running record of every decision, change and result. Nothing gets lost when a quarter closes or a contractor moves on.
See where you stand
Analytics
Traffic, channels and conversions read for you. Anomalies and content decay surfaced before you go looking.
Site Health
Speed, security, tracking and uptime, watched continuously with a changelog of what changed and when.
Rivals
Competitors machine-scored from public signals, with the gap worth closing made obvious.
Reports
Point-in-time snapshots of where you stand and what moved, captured every month.
Make the move
Marketing Plan
Prioritised actions ranked by payback, with the result measured after so you learn what actually works.
Amplify
Paid media planning end to end. Budget allocation, forecasting, flight calendars and briefs from your own data.
Content Planner
A content calendar that earns its place. Opportunity scoring and decay detection on what to refresh.
Get sharper
Debrief
Daily strategic reads written for operators, not academics. Five minutes that keeps you ahead.
Benchmarks
How your industry actually performs, dimension by dimension, against businesses like yours.
Nous
Structured learning across the six dimensions that move marketing, so the team gets sharper over time.
LOOP
Compounding or resetting.

The only marketing system that closes the loop.

See. Plan. Act. Measure. Learn. Every cycle sharpens the next. Twelve months from now you've compounded, or you've reset. Most businesses reset.

HUBSEE01See02Plan03Act04Measure05Learn
STAGE 01
See.
Hub reads every connected platform continuously. Anomalies surface, trends get tracked. You see what is happening before you have to ask.
AnalyticsTraffic, channels and conversions.
Site HealthThe technical layer, watched continuously.
RivalsWhere your competitors stand.
BenchmarksWhere you sit in your industry.
The receipts
The Outcome Ledger. Every action with its verdict.
Outcome Ledger · Bazza Cloud
Last 6 months · 18 actions measured
11 WORKED
5 NO CHANGE
2 BACKFIRED
May 02
Brand keyword defence
Branded clicks · per month
WORKED
+$11K
High conf
Launched exact-match brand campaign at $400/mo, blocked 3 competitor bidders.
COST · $400/moGoogle AdsGA4SEMRushOWNER · NR · Filip
Baseline
2.1K
Target
3.8K
Actual
5.1K
Measured at 30 days·Exact-match attribution. Low confounders.
→ NextHold budget. Watch competitor 2 (paused bidding).
Apr 18
Klaviyo win-back v2
Dormant re-engagement rate
WORKED
+$18K
High conf
Re-engaged 4,200 dormant subscribers with 3-email flow + 15% offer.
COST · Build cost onlyKlaviyoShopifyOWNER · NR · Marisa
Baseline
1.8%
Target
4.0%
Actual
6.2%
Measured at 60 days·Held-out cohort vs control.
→ NextTemplate the flow. Apply to lapsed-buyer segment next.
Apr 04
Cut broad keyword group
Blended CPA
NO CHANGE
±$0
Med conf
Paused 38 broad-match keywords at $124 CPA, reallocated budget to exact match.
COST · Saved $4.7K test spendGoogle AdsGA4OWNER · NR · Filip
Baseline
$48
Target
$42
Actual
$47
Measured at 21 days·Q2 seasonal pressure muddied the read.
→ NextRe-measure post-EOFY. Q3 read will be cleaner.
Mar 21
Homepage hero rewrite
Hero CVR
BACKFIRED
-$6K
High conf
Replaced product-led hero with outcome-led headline + new primary CTA.
COST · $2.4K design + buildGA4VWOFigmaOWNER · NR · Marisa + dev
Baseline
4.1%
Target
5.0%
Actual
3.2%
Measured at 14 days·A/B split. 22K visitors per arm.
→ NextRolled back. Keep product-led hero. Test sub-head only next.
Mar 08
YouTube top-of-funnel
Net new sessions · per month
WORKED
+18% sess
High conf
Launched 3 explainer ads against intent-aligned channels, $6K test budget.
COST · $6K test → $8K/mo ongoingYouTube AdsGA4Search ConsoleOWNER · NR · Filip
Baseline
8.4K
Target
10K
Actual
9.9K
Measured at 45 days·Assisted-conversion path lift.
→ NextScale winner to $12K/mo. Build creative v2 for August.
→ Feeds next cycle
The hero rewrite backfire is now a constraint. The win-back pattern is now a template applied to the next plan. The system gets sharper because nothing is forgotten.
OPS
How it ships.

Hub runs every engagement we take on.

Senior operators wield it on your business every day. You see the score, the plan and the outcomes. The work and the system are the same thing.

Hub is how we run engagements.
The consultant on your account can change. The team can scale.
Hub keeps what it's learned about your business.
The next decision starts from there, not from scratch.
TRUSTBuilt to be trusted with your data.
Data residency
Hosted in Sydney. Your numbers stay in Australia.
Access
Read-only OAuth connections. Hub pulls. Never writes.
Encryption
AES-256-GCM at rest. TLS 1.3 in transit. Per-user encryption keys.
SOC 2
Built on SOC 2 Type II infrastructure. Hub's own Type I audit on the roadmap.
START
Two ways in.

See it running.

Watch a demo of Hub on a real business. Or get in touch and we'll work out the right way to engage.